For Solo B2B Marketing Directors

Walk in Monday knowing exactly what to do.

The Advisory Board give solo B2B marketing directors the clarity, tools, and weekly rhythm to know exactly what to do, get it done, and prove it works. So you're finally in control instead of drowning.

★★★★★
"I don't feel alone in my role anymore. It is worth every single penny."
MC
Marketing Director Enterprise SaaS · Member
★★★★★
"He helped me find my direction. I started to focus on the right things."
KF
Kim Fischer Head of Marketing
★★★★★
"The best resource I have found to grow myself professionally."
RH
Rachelle H. B2B Marketing Lead
What it is

You've been the whole team. Now you've got one behind you.

Right now, everything lands on you. Strategy, content, campaigns, reporting, the CEO's Monday-morning ideas — all of it, at once, forever.

The Advisory Board puts real backup in your corner: peers who've done it, tools that do the work, and a coach keeping you on track — inside a weekly rhythm you can actually run.

GuestEXPERT SaraCOACH MarcusPEER AnitaPEER PlaybookAI DirectoryROOM You
First LeadWEEK 2
CEO PraiseWEEK 3
+$20K RaiseWEEK 4
Member spotlight · 30 days in

Marie walked in brand new — and had a ~$20K raise inside 30 days.

She'd never even run a LinkedIn ad. Leads were coming in by week two. By week four, leadership was paying attention. Inside her first month, that turned into a raise.

Week 2first leads in
Week 4leadership noticed
~$20Kraise in 30 days
The four beats

Know what to do. Get it done. Prove it. Run it.

Every week, you move through the same four beats. This is what turns marketing work into pipeline, proof, and a career you're proud of.

1
Know
2
Do
3
Prove

01 · Know

Clarity on what actually matters. Direction on what to do next — not another "10 things to consider."

02 · Do

The work actually gets done. Templates, playbooks, and AI tools that turn "I should do that" into "it's shipped."

03 · Prove

Numbers you'd be proud to put in front of the CEO. Leads, pipeline, revenue — the scoreboard, not the vanity metrics.

Not sure where your marketing is actually stuck?

Come find out. The Advisory Board starts every member with a plan mapped to your specific business — so week one, you know exactly what to work on.

Apply to Join

Real backup, not a pitch. The plan is yours.

Everything you get

8 Ways We Make It Impossible To Fail.

You
POSTED
Q4 positioning — CEO wants bold.
💡3
🎯4
🔥5
👀8
1 · The Community

You're Not Alone Anymore

Solo B2B marketing directors like you. Post, ask, get feedback within hours, commiserate about the CEO, and meet peers in breakout groups.

ASKPositioning?
REVIEWMy deck
PIVOTQ4 plan
HELPABM plays
2 · The Board

Get Unstuck Instantly

Submit anything for review and get real coaching on it — live or recorded — so you're never stuck for long.

TRAFFIC
4.2k
LEADS
248
DEALS
18
REVENUE
$124k
3 · Sidecar

Meet Sidecar, Your Marketing Autopilot

Your marketing autopilot. Monitors your site, tracks SEO, writes content and social, builds lead-capturing cookies and landing pages — no expensive tech stack required.

01
ABM
02
SEO
03
Email
04
Ads
05
Events
06
Web
4 · Playbooks & Templates

130+ Playbooks & Templates

Proven strategies, tactics, video trainings and fill-in-the-blank templates. Know exactly what to do and get results fast — no second-guessing.

DIRECTOR OS
Draft Q4 board pitch
Write ICP one-pager
Build campaign brief
Generate outreach sequence
5 · AI Skills

Advance Your AI Marketing Skills

Bring an idea to the weekly studio and we build it live — you learn the skill and get it built, becoming the AI-ready marketer everyone else is scrambling to be. Your toolkit gets stronger every week.

● LIVE
Sara · Coach
🎙
You
M.
A.
6 · Weekly Coaching Calls

Weekly Coaching Calls

Celebrate wins, get feedback, stay accountable, and hear what's working for others. Every week, on track.

WEEK 1
plan
WEEK 2
build
WEEK 3
ship
WEEK 4
iterate
WEEK 5
measure
WEEK 6
review
7 · The Marketing Director Roadmap

The Marketing Director Roadmap

Every six weeks you install one system from the Marketing Director Roadmap — focused, accountable, compounding results and leveling up your skills with each cycle.

VIP
GUEST · ACCESS
Guest Expert
Scaling with paid ads
8 · Guest Experts

Learn From Guest Experts

Monthly sessions with the experts you follow but could never reach. Stay current, ask questions — all recorded.

Real wins, real Slack

Recent results from marketing directors.

These are unedited screenshots from the group Slack — the stuff members share when a plan actually works.

Members on camera

What members actually say.

Not testimonial theatre — just a few of them on Zoom, telling you what it's like.

Member testimonial
"Without a doubt, do it. Do it now. It's definitely worth it."
Member testimonial
"Helps you face challenges and get answers and solutions to things you probably hadn't considered."
Member testimonial
"Every time I talk to my boss about it I'm just so energized."
Member testimonial
"I started to focus on the right things. He helped me find my direction. — Kim Fischer"
Member testimonial
"The best resource I have found to grow myself professionally. — Rachelle"
Member testimonial
"I don't feel alone in my role. It is worth every single penny."
Member testimonial
"A sounding board for what's working and what's not. Really valuable insight. — Katy Peters"
Member testimonial
"A truly special learning environment. I learn something new every interaction. — Chardae Jones"
Member testimonial
"Tim helped me regain my confidence. A bright spot in my weeks. — Carolyn Jackson"
Member testimonial
"Tim Parkin is the master in marketing. — Alan Weiss"
Member testimonial
"Helping us become a much more effective marketing organization. An absolute wonderful process. — Tony Grosso"
Member testimonial
"A nice combination of creativity and really focused execution."
200+
B2B marketing directors coached
$150M+
in revenue generated for clients
800+
hours of live coaching, and counting
20+
years running B2B marketing for hire
Results

People in here get results — fast.

First leads in days. Systems that stick. Raises, budget, and promotions that follow. This is the room where marketing directors stop drowning and start winning.

See the actual numbers →
2 weeks

Average time to first qualified lead after a member kicks off their Cycle plan.

1 hour / week

The operating rhythm most members run — coaching call + async in Sidecar OS.

~$20K

Median first-year raise or budget win reported by members inside 90 days.

How it compares

Everything you actually need.

A community, an agency, a fractional CMO. You've probably weighed all three — but none of them gives you everything the job needs, so the rest keeps landing right back on your desk.

A community An agency Fractional CMO The Advisory Board
Peers who get it
The work gets done~
Senior direction~
Knows YOUR business~~
Builds YOUR skill & career
Cost cheap — just talk $3–8k / mo $$$ part-time $500 / mo

None of them gives you everything you need. The Advisory Board fills every row above — that's why it works when the alternatives don't.

Who it's for

Is this you?

This is for you if…

  • You're the whole marketing department (or close to it)
  • B2B, company under ~200 people
  • You want systems and direction — not another tool to figure out
  • You're ready to get results and prove them to your CEO

It's not for you if…

  • You've got a big team and plenty of senior cover
  • You want pure done-for-you with zero involvement
  • You're an agency looking for resale
How joining works

Apply now. Start in a week. Stop drowning.

The application is short. If we're a fit, you're in. If we're not, we'll tell you honestly — and point you at what would help instead.

01

Apply

Short application. About 5 minutes — a few questions about your role, stack, and what's stuck right now.

02

Call

If we're a fit, a 30-minute call to make sure the room's right for you and vice versa. No pitch — a conversation.

03

Start

Onboarded within a week. Show up to your first coaching call, meet the board, and get your first Cycle plan.

Apply to Join

100% money-back on your first month if it's not what you needed.

Tim Parkin
Meet Tim Parkin

The advisor behind the board.

Tim Parkin has spent 20+ years building marketing engines that generated over $150M for B2B clients — from scrappy startups to Fortune 500s. He's been the fractional CMO, the outside consultant, the guy on speed-dial when the CEO asks "why isn't marketing working?"

Now he runs the Advisory Board: the department he wishes every solo marketing director had — a room of peers, real backup, and a weekly rhythm that actually gets things done.

Million Dollar Consulting Hall of Fame Featured in AdAge, AdWeek, Forbes Hundreds of Marketing Directors Coached $150 Million Revenue Generated
Frequently asked

Questions before you apply.

Who is this actually for?

Solo B2B marketing directors — often the only marketer at the company, or leading a very small team. You've probably got a CEO who has "just one more idea" every Monday. You know what needs to happen but there aren't enough hours or hands to make it happen.

What's the actual weekly rhythm?

About one hour a week to stay tight, more if you want it. That's one live coaching call plus asynchronous work in Sidecar OS. Members show up when they need to unblock something, not because they're forced to.

Is this a course, an agency, or a coaching program?

None of the above. It's a working group with a coach in it. You get a room of peers, tools that do the work, playbooks you can steal, and Tim in your corner every week. Not a course you never finish. Not an agency you're paying by the hour. Not a fractional CMO who leaves in six months.

How is Sidecar OS different from other marketing software?

Sidecar OS is built for the team of one. It doesn't assume you have a PM, a copywriter, a designer, and a data analyst. It gives you the Monday-morning prompt, the roadmap, the scoreboard, and the AI Studio that closes the "I should do that" gap. All in one place.

What does it cost?

$500/month, flat. Priced so that any single win — one campaign, one hire avoided, one raise earned — pays for the year. That's on purpose.

Why is there an application?

Because the room only works if the people in it belong there. We want directors doing the actual work, not spectators. The application is a short conversation to check we're a fit — for both sides.

Let's get you some backup.

Apply to join the Advisory Board. If we're a fit, you're in. If we're not, we'll point you to something better — no pitch, no drag.

Apply to Join